MIDEM 2010 will take place from January 24-27 in Cannes, France.
MIDEM is the world's largest music industry trade fair, which has been held annually at the Palais des Festivals in Cannes since 1967. Bringing together musicians, businesspeople, cultural policy makers, and journalists from many countries, it provides a forum for business talks, discussing political and legal issues, and showcasing new artists, musical trends and music-related products.
In spite of a large number of concerts, MIDEM considers itself primarily a marketplace, thus the artists present are those who either run an enterprise of their own, or have been invited to promote companies. Although major labels and other corporate actors dominate the scene at MIDEM, its events also include the International Indie Summit.
MIDEM also acts as a venue for several awards ceremonies: the MIDEM Classical Awards (since 2005); and the NRJ Music Awards (since 2000), where French radio station NRJ welcomes the world’s biggest pop stars to the Palais des Festivals the night before MIDEM begins.
MIDEM is preceded by MidemNet, a separate two-day conference devoted to monetizing music in the digital age.